Create a Culture of Success

By Dr. Drake for the November 2018 DSM Insider

Me.  I. I try not to use either of those words, yet here I do it again…and again.  How do you turn Me and I into WE? The answer is delegation, cooperation, and training.

My business consultant made a comment to me the other day that got my attention.  Afterall, I do pay him each month; Rhonda says I should at least listen to what he says with an open ear.   “One great employee is worth three good ones.” My first thought was yeah, right. Then he went on, “How come I can consult two businesses that do the exact same thing; they have the same number of employees; yet one of those businesses does $8M a year and the other only does $2M?”

It’s the employees.  It’s YOUR employees.  Do you engage them in your DSM practice?   Do you let them interact with the patients?  Within the bounds of your state dental board, do you allow each of them to do as much as possible?  Or are you like most dentists, micromanaging your team and constantly looking over their shoulder? I hope not!

Here’s a quote from Herb Kelleher, perhaps you’ve heard of him; he’s the guy who started Southwest Airlines. “We have a strategic plan.  It’s called doing things.”

Strive to build a stellar team who engages a patient, each at some point along the preferred path, from the first phone call, to tracking down sleep studies, to verifying insurance benefits, to getting the Rx/LOMN, to scanning, to follow up, etc.  You are only as successful as your team.

SUMMARY:

Strive to be the best you can be

Assemble the BEST team possible

Be proactive; Be smart; Be efficient